ad:tech is an international series of digital advertising and technology conferences and exhibitions for the interactive marketing community. The conferences take place in North America, Europe, Asia and Australie throughout the year.
The only event in Europe will be held on September 21-22, 2011 in London. My home town, Lille (Northern France), is only 80 minutes away by train from London, so it was very difficult to resist to the temptation to attend the very interesting and promising conference program with great keynote speakers.
A summary of the main conferences at ad:tech London will be available on this blog, as well as on my Twitter feed @nicolasmalo.
Innovation will be one of the main topics of the conferences, with keynote speakers from Nike, Facebook, Google, Orange, YouTube, Disney, Virgin, Forrester, eBay, Amazon, and Forbes.
The detailed list of conferences is available on the ad:tech web site HERE. The following topics have already catched my attention and I am looking forward to hearing these presentations:
- How data and analytics are shifting the display advertising landscape
- The digital consumer: dispersed, disruptive and in control
- Using social data to determine your most profitable customers & connections
- Social Retailing - creating immersive experiences that engage the consumer in new ways
- Facebook Marketing KPIs
100+ free seminars are also available during the two days.
If you are also in the area during the two days, please let me know!