[Videos] Web Analytics Rendez-Vous on Voice of Customer and Digital Analytics Integration with Sean Burton (Analyt) and Roman Rock (Rock & Co)

The 7th edition of the "Web Analytics Rendez-Vous" took place with 100 attendees on October 21st, 2015 during the #conext tradeshow.

Our guests of honor were Sean Burton, Managing Director of Analyt (UK) and Roman Rock, Managing Director & Digital Consultant at Rock & Co (UK).

Sean and Roman keynoted on the following 4 main topics:

#1 : How to build the right foundations for Digital Analytics, CRM and VOC integration?

#2 : What are the key selection criteria for a VOC solution?

 

#3 : What are the key KPIs and questions? 

 

#4 : What are key benefits & findings of CRM, VOC and Digital Analytics integration?

 

Each topic was adressed by a presentation followed by a Q&A session with the assistance.

The event is co-hosted by Nicolas Giard (Cercle du Marketing Direct) and Nicolas Malo (Web Analytics Lille).

Web Analytics Rendez-Vous - October 2015 - Digital Analytics, CRM and Voice of Customer Integration from Nicolas Malo

 

 The videos are also available below:

To stay tuned about the next Web Analytics Rendez-Vous event and other Web Analytics social events in Lille, please join the WALILLE Meetup Group, WALILLE Linkedin Groupor WALILLE Facebook Group.